KUCHING: The Shopee Superstar Awards 2024 celebrated the achievements of incredible Malaysian talents in supporting the country’s e-commerce growth.
Hosted at the Agam Kuala Lumpur, the event was attended by more than 500 people, including top Shopee affiliates and influential industry leaders to honour the ingenuity and entrepreneurial spirit these award winners contribute to Malaysia’s digital marketplace.
In a statement, Shopee Malaysia said that this year, the Shopee Superstar Awards spotlighted 116 outstanding individuals across 20 categories, with several fan-favourite awards chosen through public voting, highlighting Malaysia’s top affiliates in the e-commerce community.
It pointed out that the new and prestigious ‘Shopee Affiliate 5 Million Ringgit Club’ and ‘Shopee Affiliate 2 Million Ringgit Club’ awards recognised affiliates reaching RM5 million and RM2 million in sales milestones respectively for local businesses on Shopee.
“Other celebrated categories included ‘Rising Creator of the Year’ and ‘Creator of the Year’ across fashion, lifestyle, electronics, and beauty content,” it said.
Shopee Malaysia Head of Government and Public Communications Nadia Anwar stated that the event underscores the invaluable impact Shopee affiliates bring to local sellers and brands, driving a powerful wave of community-led growth in Malaysia’s online retail sector.
“This year, we proudly welcomed over 300,000 new affiliates to our ecosystem—an impressive threefold increase from last year.
“We are inspired by the dedication and entrepreneurial spirit our affiliates have demonstrated to earn these awards tonight,” she said.
Following this, she said that Shopee is committed to supporting aspiring Key Opinion Leader (KOLs) and local talents in building a strong network of affiliates who grow and achieve success together.
“By leveraging multiple channels such as Shopee Live, Shopee Video, and online posts, affiliates are empowered to maximise their impact and reach. With the added incentive of earning 15 per cent of their friends’ commissions through referrals, they have a clear path to expand their income potential.
“These awards underscore Shopee’s dedication to inclusivity and community empowerment, enabling individuals from diverse backgrounds to excel in the digital economy and contribute to Malaysia’s economic growth,” she said.
The event spotlighted Shopee’s top affiliates responsible for driving a substantial order growth for fashion (600 per cent), beauty (300 per cent), and lifestyle (250 per cent) sellers this year alone.
Additionally, Shopee also celebrated over 500,000 Shopee affiliates in their community who collectively generated over 90 million orders for local micro, small and medium enterprises (MSMEs), sellers, and brands on the platform in 2024.
These awards reflect Shopee’s commitment to empowering all Malaysians to succeed in the digital economy while contributing to national economic growth.
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