KUCHING: Sarawak’s business events industry celebrates another breakthrough with the launch of BESarawak Centralised Collaboration and Data Sharing Initiative (BEdata) at BESarawak’s Tribe Assembly 2021.
“A huge congratulations to BESarawak on the launch of BEdata. This is, by far, one of the most exciting advances for the business events sector in Sarawak and one that will make a true impact in the future.
“This data sharing initiative is important to grow our sector,” said Tourism, Arts and Culture Minister Datuk Abdul Karim Rahman Hamzah at Pullman Hotel, yesterday (Nov 26). His text of speech was read by his assistant minister Datuk Sebastian Ting.
Abdul Karim noted that the BEdata will help to provide an actual overview of the state’s business events sector and measure its impact on the local economy.
He added that it will generate statistical data for better investment and funding support to ensure that the sector remains competitive.
BEdata creates a baseline for data generation concerning meetings, incentives, conventions, and exhibitions, and provides in-depth market analysis to support lead generation and business development.
In addition, BEdata is expected to support investment decisions made by the government to ensure the sector remains competitive; while assisting in formulating strategic and tactical plans to develop the industry.
“BEdata will assist in vital decision making when formulating strategic and tactical plans to further develop the industry in Sarawak, which will increase our credibility as a preferred business events destination.
“In fact, if we look at the very core of this initiative, it will be favourable for other sectors too.
“Therefore, I encourage that both public and private sectors contribute as much data as possible,” added Abdul Karim.
Besides that, he congratulated industry partners under Tribe Digital Campus for being role models of progress, especially to the 12 International Convention Scholarship Award (ICSA) 2018/2019 recipients.
BESarawak chief executive officer Amelia Roziman pointed out that her group wants Sarawak to be a more competitive destination by focusing on industry education and development.
“Our goal in mind is to develop the industry in a holistic manner that puts equal focus on developing hard infrastructure as well as soft infrastructure and human capital,” she added.
Earlier, Tribe Assembly 2021 was also the opportunity to recognise 12 International Convention Scholarship Award (ICSA) 2018/2019 recipients and 49 industry partners who obtained internationally acclaimed industry qualifications and designations such as the prestigious Certified Meeting Planner (CMP), Certified Incentive Specialist (CIS), Digital Event Strategist (DES), Certified in Exhibition Management (CEM) and Certified Event Designer (CED).
