KUALA LUMPUR: Cajun Operating Company, the franchisor for Texas Chicken, announced that Dato’ Jaya Tan, the owner of franchisee Texas Chicken Malaysia, has been named one of the ‘Franchisee of the Year’ award recipients by the International Franchise Association (IFA).
According to Texas Chicken in a statement, every year, the IFA recognises outstanding franchisees who exemplify IFA’s core pillars consisting of community, workforce, diversity and inclusion, and veterans.
IFA president and chief executive officer, Matthew Haller said Franchisee of the Year recipients represent the best in franchising and is the highest honour IFA awards to individual franchisees, and these local business owners exemplify the power of franchising and its countless positive contributions to communities around the world.
Meanwhile, Tan said: “We are honoured to receive this global recognition and be named a franchisee of the year by the IFA. We could not have received this honour without the great efforts of our amazing employees and our loyal Texas Chicken customers across Malaysia.”
Under the leadership of Tan, the Texas Chicken brand in Malaysia has continued to play a key role in innovation and growth.
The franchisee has offered ongoing training and empowerment to all employees in an effort to provide career paths and opportunities for its team members, therefore the Texas Chicken learning management platform has been fully embraced and deployed to train and develop strong and effective restaurant teams.
Tan and his team have faced industry challenges head-on, looking to make changes that leave a positive impact by localising the supply chain and embracing cultural and social responsibility and the community, which is evident in their restaurant design and product offering.
A standout for the franchisee in 2022 was the launch of their plant-based menu created by the franchisee’s own innovation and ideation through the in-house research and development department at Texas Chicken restaurants Malaysia-wide to commemorate World Environment Day.
In addition to being recognised as a Franchisee of the Year by the IFA, Texas Chicken Malaysia earned a Gold Putra Brand Award, the country’s prestigious “People’s Choice Awards”, early this year. – BERNAMA
