KUCHING: In line with its mission to bring health through nutrition to as many Malaysian children as possible, Dugro has launched its “Dugro So Much More Campaign 2017”.
“We are excited with our new communications campaign and new commercials since its debut in January 2017.
“This March, we unveil “Build a Backpack and So Much More” to invite Malaysian mothers to demonstrate their love towards their children, while enjoying so much experience with their family from 1 March until 30 April, 2017.
“Mothers can look forward to this unique campaign roadshow, featuring interactive on-ground games and activities, sampling, free consultation with the expert Careline team, freebies like free photo for parents to snap memorable fun moments with their loved ones,” said Dugro Marketing Manager, Quah Ye Vian at the Dugro roadshow at Giant Samariang here yesterday.
She added the key highlight of the nationwide roadshow would be the “Build a Backpack” activity whereby mothers and their little ones could customise backpacks embroidered with a dedicated love message and their children’s names on the backpacks.
“This is a meaningful way for us to thank mothers for their dedication, selfless love and unconditional devotion and the little ones will be reminded of it and keep the backpacks forever,” she explained.
Dugro’s “Build a Backpack and So Much More” takes place all over Malaysia, covering over 259 roadshows and children can get an exclusive customised backpack with every purchase of six 900g packs of Dugro (any variants) at the roadshow.
There are 20 designs of backpack for selection and mothers can redeem the Dugro backpack embroils with their children’s names. The backpacks also can be redeemed online and on-the-spot.
Mothers are also encouraged to check out the Dugro 24/7 Careline booth at selected roadshows.
Dugro is a growing up milk brand formulated with so much more DHA, 15 vitamins and minerals as well as unique IcFOS, backed with over 40 years of science.
For more news and updates on Dugro campaign, visit http://www.dugro.com.my/ and Dugro Malaysia’s Facebook page (@DumexDugro) or call Dugro Careline on 1800-38-1038.
