KUALA LUMPUR: Abbott Malaysia recently introduced PediaSure Honey, a new flavour of the nutritional supplement that provides complete nutrition for children.
“According to the South East Asian Nutrition Surveys (SEANUTS), 35 percent of urban children in Malaysia did not meet the energy recommendations, while nearly half of them did not achieve the calcium and vitamin D recommendations,” shared Associate Professor Dr Muhammad Yazid Jalaludin, Head of Department of Paediatrics, University of Malaya, and Consultant Paediatrician & Consultant Paediatric Endocrinologist, University Malaya Medical Centre.
“These are some of the essential nutrients that are vital in supporting optimal growth and development during the important childhood period, as well as boosting children’s immune
system.”
He added, “With the start of Ramadan around the corner, Muslim parents should ensure that their children’s nutritional intake is not compromised, as it plays an important role in their growth development. Parents need to keep in mind that they should always provide their children with complete and balanced nutrition to ensure that they grow well.”
Recognising that proper nutrition is important in achieving a child’s optimal growth and development, Abbott is committed to provide parents concerned with their children’s growth with a complete nutritional supplement in the form of PediaSure to ensure that their nutrient requirements
are met.
“A paediatric nutrition supplement should be nutritionally complete to support optimal growth development in children, and PediaSure meets these criteria with a formula that includes the right combination of nutrients in the appropriate amount,” said Dr Low Yen Ling, Research & Development Director, Abbott Research and Development Asia
Pacific Centre.
She continued, “PediaSure is scientifically formulated with more than 25 key nutrients to help children improve their height and weight, and support their natural defence system. With PediaSure , parents are also able to ensure that the nutritional gap in their diet is bridged, and help them achieve the Recommended Nutrient Intakes for Malaysia.”
“At Abbott, we understand the concerns of parents on whether or not their children are getting the essential nutrients that they need to support their growth development,” said Cristina Ronski, Divisional Vice President, West Asia, Abbott.
“Hence, we are pleased to introduce the new, delicious PediaSure Honey variant to support parents in enriching the variety and enjoyment of their children’s meals while meeting their nutrient requirements. PediaSure Honey will provide a new option for children, in addition to our existing vanilla and chocolate flavours.”
The new PediaSure Honey flavour is available at all major hypermarkets and supermarkets in 600g, 850g, and 1.2kg powder format. PediaSure is also certified halal by the Islamic Religious Council of Singapore (MUIS), which is recognised by JAKIM Malaysia.
