KUCHING: MagnumCares’ Cepat-Cepat Tolong Programme swiftly responded to the devastating fire incident that occurred on June 1 in Miri, offering immediate aid to 45 victims from eight families who were left homeless after their houses were razed in the pre-dawn blaze at Pujut Corner.
MagnumCares’ Cepat-Cepat Tolong Programme mobilised Magnum’s East Malaysia team to generously donate RM8,000 to assist the affected families in their time of need.
“Our hearts go out to the families affected by this devastating fire incident in Miri, which completely destroyed their homes, leaving the families without a roof over their heads,” expressed Datuk Chan Chee Fai, Magnum’s executive vice-president – group chief commercial officer.
“As a company deeply and passionately committed to the communities we serve, MagnumCares’ Cepat-Cepat Tolong Programme aims to be a ‘caring Samaritan’ in times of crisis, offering solace and support.
Nothing brings us greater joy than being able to assist the affected families during this challenging period,” he added.
Each of the eight families received RM1,000 to support their immediate needs, including efforts to relocate, rebuild their homes, and purchase essential necessities.
“We are profoundly grateful for MagnumCares’ timely assistance during this difficult time. The generous donation will undoubtedly help us begin the process of rebuilding our lives and provide temporary relief for our families,” said one of the recipients.
MagnumCares’ Cepat-Cepat Tolong Programme is an integral part of Magnum’s ongoing Corporate Social Responsibility (CSR) initiatives, aimed at providing meaningful impact and immediate aid to victims of natural disasters.
The programme’s core philosophy revolves around proactive outreach and swift action during emergency situations, believing that rendering help when it is needed the most can make all the difference in the lives of those in need.