SIBU: Besides providing bereavement services to the people, Nirvana Alliance Sdn Bhd is also contributing to the economic development of the country.
Its founder and executive director, Tan Sri Kong Hon Kong in his speech at 2018 NV Star Awards Recognition Night on Saturday said that the group registered RM1.3bil sales of burial plots during the last seven years of its 20 years operation.
The performance also included sales by its offices in Jakarta, Indonesia, Singapore and Vietnam.
“Our last seven years performance has been outstanding. With this we are able to contribute to the nation’s economy in the form of corporate tax,” he added.
Kong said the group has also been providing job opportunities to the people where a total of RM3 mln was spent on staff salaries and commissions for its agents.
On its after sales service, Kong said, “After selling burial plots to our customers, we continue to spend to maintain them in good order and to provide post sale memorial services.”
“We are continuously putting in a lot of efforts on development. So we need our agents to help us spread our company’s philosophy including serving our customers well,” he added.
Sibu Municipal Council (SMC) chairman Datuk Tiong Thai King who officiated at the event said Nirvana had brought the funeral service industry to a new level in Sibu.
“In the past, because of various factors, many people residing in the poor and backward rural areas, were buried just anywhere away from their homes. This practice was done due to superstitious belief which resulted in lonely graves everywhere,” he said.
Tiong added that it was only when migrants from China came to Sibu in the early 1900s and due to their strong religious belief and involvement in community associations that the dead had proper burial grounds.
“Churches started to have their own cemeteries for their members and the various Chinese clan associations followed suit. The dead then had proper graves with tombstones,” he said.
Tiong who is also Dudong assemblyman said Nirvana which set up its office and memorial park in 2003, had further elevated the funeral care service to another level.
“Nirvana founder Tan Sri Kong with his unique vision and creativity had brought the Chinese funeral service to a new level which is more in line with the development of the time. The Group has set the standard of providing high quality services for others to emulate. At the same time, it has also helped to promote the filial piety culture among the people,” he said.
