KUALA LUMPUR: Pure Beauty, a brand developed and made in Korea with the promise of using the best of natural ingredients supported with the latest science and technology has launched a powerful new skin care line – Pomegranate Urban Shield for Antioxidant and Anti-Pollution.
With the ever challenging and busy urban lifestyle, women today would find their skin tired and lacklustre complexion due to the environment surrounding. Pure Beauty’s latest skin care line is the perfect solution where each product has been specifically formulated to revitalize, soothe and protect the skin while also helps to reinforce the skin’s natural defences against external aggressions.
“The introduction of Pure Beauty newest addition skin care line is our commitment to continue to provide our valued customers the innovative products at the store. As one of our leading exclusive brands, we are confident it will continue to taste success and popularity amongst our customers,” said Caryn Loh, General Manager and Country Head of Watsons Malaysia.
The upgraded formula of Pure Beauty Pomegranate Urban Shield range comprises of fermented Pomegranate extract, Urban Shield Complex, Swiss Radicare, Bulgarian Rose Water and certified organic ingredient. This upgraded formula strengthens the skin barrier, revitalizes dull skin and reveals natural radiance.
“We are confident with Pure Beauty for its popularity amongst our customers, and with the upgraded formula this would be appealing to all women. Today, we are happy to have Malaysia’s singing and actress darling and Watsons Celebrity Friend Maya Karin joining us in this milestone event for Pure Beauty,” said Danny Hoh, Customer Director, Watsons Malaysia.
Singer and actress Maya Karin was present at the launch of Pure Beauty’s latest range sharing her own personal skin care tips and regime to members of the media and bloggers community.
“Juggling between my hectic career and taking care of my personal well-being is important, and I must admit that a good rest and sleep, and drinking plentiful of water for your body and skin hydration needs is vital. Today, I’m grateful to share my personal skincare regime to everyone and thank you Watsons for inviting me today,” said Maya Karin during her chit chat session at the
launch.
The Pomegranate Urban Shield – Anti-Oxidant and Anti-Pollution range contains a unique combination of antioxidant and youth-boosting active ingredients to shield and re-energise the skin. The exclusive Pomegranate Urban Shield Complex offers complete antioxidant and anti-pollution protection to revitalise and revive dull and tired-looking skin.
Maya Karin added, “The environment and pollution that we have to endure every day is inevitable. So it is vital for us to continue to have good protection for our skin needs which includes an enhance skincare so it can strengthen the skin barrier and boost your skin’s natural defences against city pollution.”
Maya Karin was later joint by Caryn Loh, General Manager and Country Head of Watsons Malaysia and Danny Hoh, Customer Director, Watsons Malaysia to officially launch the Pure Beauty Pomegranate Urban Shield range to the media and bloggers community.
The Pure Beauty Pomegranate Urban Shield range includes the fermented pomegranate extract which is a powerful antioxidant that hydrates skin and evens out skin tone. The range is also equipped with rejuvenating Phyto-Placenta to nourish active ingredient that has effect on powerful anti-wrinkle action.
Aside from that, the IBR patented ingredients which are a combination of ingredients that boosts the skin’s natural defences provides the protection from oxidative damage and the signs of ageing, for more youthful-looking skin. And the natural shield from Galactomyces Fermented Filtrates (GFF) helps strengthen the skin barrier.
This new range are available at leading Watsons stores nationwide Online including Clarifying Foaming Cleanser or Mousse, Clarifying Toner, Reviving Serum, Protective Day Lotion SPF 20, Renewal Night Cream, Reviving Eye Gel, Recharging Cream-Mask and Makeup Remover Facial Cleansing Wipes. They are priced from RM15.90 to RM69.90.
