SERIAN: RED FM, A local radio station operated by Radio Televisyen Malaysia (RTM), has launched RED Care.
The new programme is the station’s corporate social responsibility (CSR) initiative dedicated to aid the less fortunate members of the Sarawak community.
RED Care’s logo was officially launched by Serian MP Datuk Seri Richard Riot Jaem during the Red Dragon Showcase 2024 programme held at the SJK Chung Hua Serian on Saturday night (Jan 27).
In his address, Riot expressed gratitude to RTM for choosing Serian as the programme’s location and suggested similar initiatives for the upcoming Hari Raya Aidilfitri and Gawai Dayak celebrations.
He said such programmes symbolise harmony and unity among the diverse communities in Sarawak.
“Despite our different religions and ethnicities, we are one. We are united. Unity in diversity. That is our strength.
“On the occasion of Chinese New Year 2024, let us commit to maintaining unity and tolerance among religions to ensure Sarawak will prosper and flourish.
“I hope that RTM would consider organising similar programmes in Serian during Hari Raya Aidilfitri and Gawai Dayak festivities,” he said.
Meanwhile, RTM Sarawak director Wan Azhan Wan Hamat highlighted that RTM has become an integral part of Sarawak’s community.
He noted that a quarter of the radio stations operated by RTM is based in Sarawak from the 34 total RTM radio stations nationwide.
The RED Care initiative, he said, is RED FM’s approach to supporting and uplifting the Sarawak community.
“We hope for continuous support for all RTM radios in Sarawak, particularly RED FM in English and Chinese,” he said.
As part of the programme, RTM also distributed food baskets through RED Care to 15 recipients starting in Serian. The distribution will be extended to various locations throughout Sarawak.