MIRI: Business and Tourism students from Curtin Malaysia took time out to go on an educational field trip to Eye 1 Recycle, Miri’s leading recycling centre.
The visit offered students a firsthand look at how sustainable practices can drive both environmental stewardship and innovative tourism opportunities in the region.
This field trip was part of Curtin Malaysia’s strategic approach to experiential learning, embedding sustainability into its curriculum while encouraging students to engage directly with real-world challenges.
Led by a lecturer in the Department of Management and Marketing, and Discipline Lead for Marketing and Tourism Programmes at the Faculty of Business, Dr Ho Jie Min, the visit centered around exploring how environmental sustainability can align with eco-tourism to transform local economies.
“This visit allowed our students to witness how businesses like Eye 1 Recycle are addressing environmental issues through sustainable practices while also creating eco-tourism potential for Miri,” said Dr Ho.
“It’s critical for our students to see how such innovations can shape both the business and tourism sectors.”
Bryan Chia, owner of Eye 1 Recycle, spoke about the synergy between plastic waste management and tourism, shedding light on how sustainability can elevate Miri’s eco- tourism potential.
“Plastic pollution directly impacts the image of a city, and our goal is to show how recycling can turn waste into opportunity.
“We also want students to see how corporate social responsibility initiatives like ours, which focus on hiring disadvantaged communities, are vital to creating a sustainable future,” said Chia.
He also spoke of plans for a proposed Green Park in Miri, a future hub for eco-friendly recreational activities that will highlight the importance of environmental preservation while boosting tourism.
