SugarBun app in the works

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Raymond Teo

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By Crystal Wong

KUCHING: SB Supplies & Logistics Sdn Bhd, the franchisor of SugarBun, has started to venture into developing its own computer application to meet the changes brought by the pandemic.

Its general manager, Raymond Teo, said that they were looking into developing their own SugarBun application and online transaction.

He added that while existing companies that provide food delivery services like FoodPanda and GrabFood are helping food and beverage outlets during this pandemic, there were still challenges.

“During the strict movement control order by the government last year, our business was affected tremendously.

“Our business went down to 60 per cent then. However, we have now actually improved up to 30 per cent so we are currently doing 70 per cent.

“Food delivery companies have been helping to improve our business but the commission that they take is quite high at 30 per cent.

“Some outlets have been complaining about the charges of these delivery services, but I told them it is better to have business going than having no business.”

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He also said the government had been helpful to businesses, particularly in providing wage subsidy.

“We are working with a West Malaysian company to develop our own application and online transaction platform.

“When we embark on this, there will be cashless payment so partnering with the company on e-wallets will provide us support in terms of online transactions.

“We are fortunate and proud that we did not do any retrenchment or cut the salary from our employees during this pandemic.”

He enthused that the launch of their very own SugarBun application has been set for March this year.

He also said that they were looking into diversifying their products like pre-cooked meals and packed food.

“So instead of cooked food, you can order pre-cooked food that you can freeze and chill at home. Like canned food, you can just cook it whenever you want.”

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