KUALA LUMPUR: With more consumers switching to organic products, Watsons Malaysia has launched the Hair Recipe, a new affordable range of natural shampoos, conditioners, and mask that has all the goodness of organic hair products.
In a statement issued today, managing director of Watsons Malaysia, Caryn Loh said the organic hair care market is expected to continue to grow over the next few years due to increasing consumer interest in using natural products.
She said Watsons always worked with partners who share the same vision in anticipating changing consumer preferences in beauty and lifestyle products.
“As such, we expect a good response from our Watsons shoppers towards the launch of Hair Recipe by Procter & Gamble (P&G) which has once again developed an innovative beauty product,” she said.
Meanwhile, country manager of P&G Malaysia Leroy Seow said P&G has been a pioneer in nature-inspired hair care products as the company continues to drive innovation to address consumers’ demands for sustainable and natural solutions.
“Now with the launch of Hair Recipe, we are excited to provide our consumers in Malaysia with a nature-inspired recipe for healthy and nourished hair,” he said.
The Hair Recipe shampoos are available in three different variants, namely honey-and-apricot, kiwi-and-fig and apple-and-ginger, while there is also a honey-and-apricot mask. – Bernama
